Dr Nicole Hinrichs
Associate Professor of Entrepreneurship and Strategic Management at EHL
Navigating challenges of AI and maximizing value in the service sector
Artificial intelligence is revolutionizing not only traditional sectors but also reshaping the very essence of hospitality and...
Dr Nicole Hinrichs
Reading Time: 3 min
Service Innovation: Embracing design thinking in business model innovation
This is the challenging backdrop against which companies are turning to service innovation to set themselves apart from the...
Dr Nicole Hinrichs
Reading Time: 4 min
Strategic Management: Extending our thinking on ecosystems and business models
Hospitality companies, by-and-large, have traditionally defined their business as selling services and experiences. As such,...
Dr Nicole Hinrichs
Reading Time: 3 min
How works of art impact hospitality spaces
A look into the role of art in hospitality spaces and its beneficial impact on customers, employees and company identity. The...
Dr Nicole Hinrichs
Reading Time: 4 min
Ecosystems Strategy in the Age of Digitization
The transformation of the hospitality industry is relentlessly progressing. In the past 20 years the hospitality landscape has...
Dr Nicole Hinrichs
Reading Time: 3 min