Proactive Crisis Communication: The Calm Before The Storm
Crises can derive from humans or natural events. They may or may not be controlled or controllable…But your message can be! In a...
Dr Laura Zizka
Reading Time: 3 min
INDUSTRY REPORT: Hospitality Innovation Strategy in Practice
The Hospitality Innovation Industry Report, authored by EHL Associate Professor Dr. Carlos Martin-Rios, is based around a...
Dr Carlos Martin-Rios
Reading Time: 4 min
All About Communal Spaces in Hotels
In a hotel context, communal spaces refer to shared areas where guests can gather, interact, and simply coexist. This includes...
Samuel Wich
Reading Time: 6 min
Music for Hotels: Elevate Your Brand & Guest Experience
In hospitality, where guest expectations continually evolve, music in hotels has emerged as a critical element in shaping...
Rob Wood
Reading Time: 4 min
Negotiation-Based Pricing: The Future of Direct Bookings for Hotels?
Looking back on the history of hotel pricing strategies, nothing really stands out until the early 80s. Before the deregulation...
EHL Insights
Reading Time: 5 min
Data Science in Hospitality
On many aspects, I am offering a better product and value for my customers, but I am not seeing any increase in results. How can...
Dr Alessandro Inversini
Reading Time: 4 min
How Frugal Can Hotels Be?
When speaking of innovation in the hospitality industry, we often hear about new technologies and processes capable of breaking...
EHL Faculty
Reading Time: 3 min
The data journey in a hotel
Data scientists are becoming increasingly popular and necessary as industries realize the need to manage data points and...
Kristina S. Park
Reading Time: 9 min
Women in Hospitality: Managing Work and Family
The conflict generated from managing work and family is real. For half a century, the primary focus of research on this topic was...
Dr Sowon Kim
Reading Time: 2 min
What the Nudge (Marketing)?!?
Influence without constraint, and to do good. This is the ethos of Nudge theory. This "helping hand" theory claims to be able to...
Sherif Mamdouh
Reading Time: 5 min