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Luxury

Craft, meaning, and consistency -elevating experiences through service. 

The Workforce Crunch in the Cruise Industry – How To Attract the Millennials

In the wake of the Covid 19 pandemic, talent management challenges have been propelled to the top of the agenda in many...
Dr Steffen Raub
Reading Time: 4 min

Luxury Experience Delivery in the Hospitality Industry

At a Glance The luxury hospitality industry is evolving as travelers seek more personalized, meaningful, and experience-driven...
EHL Faculty
Reading Time: 12 min

Strategies for success in China's changing luxury market

STORY HIGHLIGHTS China’s luxury market is one of the hottest on the planet, with the strongest growth happening in digital...
EHL Insights
Reading Time: 5 min

How Marketing Works for Luxury Brands & High-End Goods

At a Glance Marketing luxury goods requires building emotional desire and aspirational identity rather than competing on quality...
Veronika Mercier
Reading Time: 9 min

Luxury Hospitality: What It Actually Takes

Ask ten people what makes a hotel truly luxurious, and you'll get ten different answers. But speak to the general managers and...
Dr Suzanne Godfrey
Reading Time: 8 min

Why Chinese tourists are not totally ready to make a revenge comeback

Insights into the various factors that have impacted Chinese tourists before and after the pandemic, and why the likelihood of a...
Dr Yong Chen
Reading Time: 4 min

An Insight Into the State of Luxury Branding Today

The concept of what makes a luxury brand an attractive option worth buying into is undergoing a massive mind shift. This is...
Dr Florent Girardin
Reading Time: 3 min

Customer Experience: A Game-Changer For The Luxury Watch Industry?

At a Glance Luxury watch brands have developed a customer experience model built around exclusivity, personalization,...
Olivier Verschelde
Reading Time: 9 min

The meaning of 'hospitality' according to an airline company

Whenever we think about hospitality, hotels are usually the first thing that comes to mind. During our 6-month mandate as...
EHL Alliance
Reading Time: 7 min

Swiss tourism amid dueling crises: A look behind the numbers

During the Covid crisis, many hospitality players suffered, some weathered the storm and a few even thrived. As the pandemic...
EHL Faculty
Reading Time: 5 min