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Experience Economy

Designing moments that earn loyalty - experience design, wellbeing, and value. 

Catering to Asian guests' preferences

On January 22nd, 2023, millions of people around the world will be gathering to ring in the Lunar New Year – this year honoring...
Dr Meng-Mei Maggie Chen
Reading Time: 2 min

Net Zero Methodology for Hotels: An Overview

Eco-conscious travelers are reshaping the hospitality industry, and what they're looking for has grown considerably more...
EHL Insights
Reading Time: 9 min

Destination Medical Center: Beyond the Standalone Clinic

We are living in the age of information accessibility, in a time when booking a flight is as simple as click, click, click. We...
EHL Insights
Reading Time: 4 min

Towards a sustainable hospitality industry

Sustainability may be a buzzword to some in the hospitality industry, but to others it is a way of life. It focuses on the idea...
EHL Insights
Reading Time: 3 min

Service Recovery in the Airline Industry

Led by the team of Associate Professor Dr. Reza Etemad-Sajadi, this research assesses the impact of airline passengers’...
Dr Reza Etemad-Sajadi
Reading Time: 4 min

Circular Economy in the Tourism Sector

The economy was pictured until recently as linear, with a strong tendency to satisfy the consumers’ needs with brand new...
Dr Luciano Lopez
Reading Time: 5 min

Airline Passenger Loyalty: The Importance of Pre-Flight Touchpoints

Led by the team of Associate Professor Dr. Reza Etemad-Sajadi, this research aims to investigate direct and indirect effects of...
Dr Reza Etemad-Sajadi
Reading Time: 4 min

Experiential Retail: Are Hotels Replacing Flagship Stores?

Gone are the days when customers would just walk into your store, buy your product and leave. Why? Because they can do just that...
Jennifer Luo
Reading Time: 2 min

Medical spas target an ageing population

There’s no question that the world is getting older, which is good news for medical spas. Indeed, a major part of most medical...
Marcel Butchey
Reading Time: 4 min

Best Spas in Switzerland: Top Categories

Switzerland has long been associated with wellness, but not all spas serve the same purpose or offer the same kind of experience.
EHL Insights
Reading Time: 10 min